Making A Stop-Motion Commercial
At this point in my career, this was one of the more ambitious videos I had undertaken. The scope of what was involved was staggering, from the large proximity we had to film (finding a room that was big enough with a high ceiling to mount the camera, and that would be available for several days of setup and filming), to the mountain of props we had to make, to the 2,000+ photos we had to capture with continuous motion, man it was a lot.
We also underestimated how long it would capture a frame, then move everything a little bit, then repeat several times. Our talent, Xan Baker, was a champ, and was endlessly patient with us, despite having to go way over time.
The end result is really fun to watch, and I feel like all the hard work was well worth it. I’m also grateful to the client who let us have a lot of creative license in the format of the video, doing something more playful and stylized than they were used to.